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VACATION RENTAL STRATEGY, MARKETING & MANAGEMENT

We Get Homes Booked.

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BENEFITS OF WORKING WITH ETCETERA

Save Time.

Instead of spending countless hours trying to list, promote, and maintain your rental listing so you can spend your valuable time doing the things you love.

Earn More.

Attract quality guests and increase occupancy through Etcetera’s proven combination of thorough market research, thoughtful positioning, and professional marketing.

Worry Less.

Let us do the heavy lifting involved in marketing and winning bookings, so you can take a permanent vacation from the stresses of managing your vacation property.

BOOKING PARTNERS
IT'S ABOUT YOU AND YOUR GUESTS

Give them the vacation they’ve been dreaming of.

We focus all of our strategic decisions on the end-user - your guest. We anticipate their needs and desires and work to exceed their expectations.

THE ETC. PROCESS

Strategic, Creative & Guest-Oriented

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OUR CURRENT FOCUS

Annisquam, Gloucester & Rockport Massachusetts

Etcetera is currently only serving destinations around the Annisquam, Gloucester, and Rockport, Massachusetts areas at this time so we may bring a complete understanding of the area to our clients.

WHAT WE'RE OFFERING

Market Research & Analysis

Let Etcetera evaluate your rental in your local market. We will compare similar homes from not only a room count and, pricing vantage point and also from a strategic, creative, and potential perspective.

Positioning & Strategy

We work to define where your property sits in the local market, how we can differentiate, appeal to more guests, and provide our target audience a better guest experience from start to finish.

Listing Optimization

Professionally written listing descriptions which go through our best practices. We balance descriptive writing while capturing the identity of your property in a compelling manner.

Styling / Staging

We’ll work with you to edit and curate what you already own, make design, paint, and furniture recommendations and begin to define a visual style for your home that is guest-oriented and beautiful.

Photography

For local clients we offer professional photography of your home. We shoot using natural light capturing all the essential shots as well as the smaller, often overlooked, details as well as local shots to provide guests with a beautiful representation of your special place.

Multi Channel Marketing

We’ll list your prpoerty on AirBnb, VRBO, Booking.com and Trip Advisor for maximum exposure. Your rental will be promoted on our website & social media as well.

Unlimited Owner Usage

It’s your property. You should be able to use it when you want. With our central calendar we can schedule your personal time before we begin booking.

Rental Prep

We’ll work with you to make sure your rental property has all the essentials today’s savvy guests will need and help you to deliver an excellent guest experience.

Guest Communication

We answer guest questions and respond to booking inquiries within 24 hours. We’re here befire, during, and after a guest’s stay to ensure a great experience.